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New Year's Greetings for 2022

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by 中村 圭志 Nakamura Keiji
4 min read

New Year's Greetings for 2022
Translated from 日本語 • View original

_Happy New Year, everyone. _ _ This is my first blog in 2022. Thank you for your continued support this year! _

As for my blog, I wrote it every week for more than two years until the second half of last year, but in fact, I haven't written every week lately. The material is dying and the content has become more forced, so recently I have been doing it irregularly.

It's embarrassing to work with your body while saying things like "It's hard because of the pressure to write every week" and "But I'll do my best". . .

(Note) Harassment: Harassment by branding leader Mr. Harada (commonly known as Dahara) that the pressure to "write a blog" on Nakamura is too severe

In 2022, I hope to increase the frequency a little more.

2021 and Corona

2021 started with Corona and ended with Corona.

After writing this far, I thought, "Oh, this is the same as last year" (laughs), but I would like to regain my composure and look back on how 2021 has changed from 2020.

It's been two years since we started dating Corona.

In 2020 and 2021, even though it was the same corona disaster, the content changed significantly.

In a world where wearing a mask has become too commonplace.

I was shocked to hear that a high school student was worried about what to do because he was confessed to but only saw his face wearing a mask.

I wonder if the nose and mouth are already becoming embarrassing parts when they are exposed...

In one survey, about 30% of people wanted to continue wearing masks even after Corona was over. What...

Also, recently, I can't stay at home all the time, so even during the corona disaster, I have had more opportunities to eat out while paying attention to infection control measures, such as going out and not having too many people.

The economy is also on the way to recovery.

I had the opportunity to take a taxi several times in December and asked, "How is it?", and all the drivers said, "It's getting better rapidly."

I think it was in 2021 that I got used to With Corona and started looking ahead to the post-Corona period.

The feeling that the price of things around you is rising and that the United States is leading the way in inflation is a cause for concern.

Some inflation is good, but if the salaries of Japanese companies, which have not changed in the deflationary mindset for the past 30 years, do not rise, Japan's competitiveness is likely to decline more and more.

Karakul must also accelerate globalization so that it is not greatly influenced by the Japanese market.

Online vs. Offline

Personally, it was a period of time to think deeply about online and offline (real), what is better and what is not, and how to mix it.

In 2020, I almost never met in real life.

In 2021, I occasionally met in person during the state of emergency, and I was reminded of the goodness of the real thing.

First of all, there is an overwhelming amount of information. Also, emotionally, I think the good thing about real life is that you can get closer to the other person than online.

On the other hand**, online has changed the common sense of "efficiency" and "productivity" of work. **

Online is extremely efficient for doing fixed things and moving forward with practical things. I don't have time to travel, and I don't print paper.

In fact, the days when there were 7 or 8 meetings a day became Zara. This is quite difficult when you actually go to work.

Of course, it is not impossible to do it only in internal meetings, but there are also meetings outside the company, which are now possible in real life.

Towards hybrid work

2021 was the year we began to explore future "more efficient and impactful ways of working" by firmly recognizing the strengths and shortcomings of both online and offline.

2022 will be a year of accelerated "hybrid work," which uses technology to mix and match not only online or offline.

Karakul is a company that makes online services, but it **is also a company that values the real thing. **

In the midst of the changes that are happening, we are beginning to realize that there are many opportunities for our products to contribute to improving the quality of hybrid work in the future.

"Mamoru Biz," which eliminates nameless work in the office, and "Goalous," which visualizes goals and activities to increase organizational engagement, are also products that support hybrid work from that perspective.

Make Work More Colorful in 2022

I renewed my vision one month ago.

▼ Make your vision colorful! 〜Vision Renewal

新ビジョン

The new vision is

"Color Your Work with Excitement".

Make **the daily life of a person who does a job more exciting. ** **Make your life more fulfilling and colorful. **

It further evolves its own way of working and becomes a reference (precedent) for the world.

And by utilizing it in product creation, I would like to make it even more powerful.

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