Translated from 日本語 • View original Hello, I'm Yugo, a designer from Colorkrew.
SXSW2023 We will send you the contents of the second two days of CREATIVE INDUSTRIES EXPO.
I jogged along the Colorado River in the morning and it was very exhilarating.
The customer base is even more diverse...
In the second half, the proportion of music and film events increases, so the customer base changes even more.
Especially on the last day, Austin residents can enter for free, so there are a lot of visitors, but there are also many families and visitors with pets. There is also a scene where a hip-hop artist explains Colorkrew Biz, which is a rather strange sight...
EXPO Ended!
So, all the 4-day process was completed and we withdrew promptly.
It was Colorkrew Biz's first overseas exhibition, and as a result, the whole team said in unison, "I'm glad I came!" In attracting customers, Daniel of Colorkrew Brazil, who won the hearts of the Brazilian community with a large number of visitors, and James, an American who is also good at approaching local people, made a great contribution. I often get people saying, "The UI is cool!", and I think I was able to get a certain sense of the direction of the design. In the future, I would like to try to expand the US with Colorkrew Biz.
Lounge Crawling
After 4 p.m., when the EXPO ends, various restaurants and bar lounges are open, and SXSW visitors may be provided with free drinks and food. One of the pleasures of SXSW is to enjoy cross-industry exchanges with people you can't meet at the EXPO, enjoy local craft beer, and find hidden gems.
Fun...
From March 14th, the MUSIC event, which was the trigger for SXSW to start, also began, and each member who still had physical strength participated in the music event. Various bars are open for free, and you can enjoy performances by famous local bands. Some members went to see the "New Order" of UK rock legends (I envy them!). ）。 I was very satisfied to see the up-and-coming "Lemon Twigs" in New York at a very atmospheric outdoor bar.
And on the way home...
I had another BBQ at my accommodation to return to Japan on an early morning flight.
We leave at 2 a.m.
It was my first SXSW business trip, and it was a very exciting week, and I think I gained confidence in expanding overseas. We look forward to the day when Colorkrew Biz will spread in the US, and we will continue to take on various challenges, so thank you for your support!
What is Colorkrew Biz?
This is a business concierge tool that solves nameless tasks ™ in offices related to people, goods, and money with QR codes. It was released in 2018 and has exceeded 600 companies that have adopted it.
