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Why do companies of the future have OKR as their main tool for engagement and goals?

by Marcelo Mesquita
2 min read
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Why do companies of the future have OKR as their main tool for engagement and goals?
Translated from Português (Brazil) • View original

OKR, or "Objective and Key Results", consists of a methodology that helps a company not only to plan to achieve goals, but also to chart the path to it. The OKR management model seeks to establish clear directions to achieve the numbers that indicate the growth of a business. The OKR methodology brings a series of benefits to the business and in the management of a team in search of the success of activities. The monitoring of objectives and key results makes it more evident to the entire team what the future is desired by the company. And in the same way, it helps to measure how close the team is to this goal. How is the OKR methodology divided? The definition of focus allows you to act in a more coordinated and clear way towards an objective. For this, however, it is necessary to define delimited and clear key results for each objective. A practical example is the definition of sales KPIs and their indicators. Next comes strategic alignment, which puts all members of a team in sync in favor of a clear project, which facilitates and values collaboration, in addition to creating a commitment to achieve the goal. Advantages of OKR The OKR model can be adapted to each cycle if relevant changes occur that force this type of adjustment, since short-term planning is foreseen. In this way, it is possible to regularly monitor the situation and ensure that the project does not go off the rails. In addition, the creation of goals is also quick and practical and can be completed in just a few hours. The flexibility of the system tends to accelerate employee performance through clear metrics that can be monitored and that are easily measurable to ensure the smooth running of processes. Finally, the method values innovation, as it encourages cooperation and a positive environment of trust, in addition to opening more space for new ideas.

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